Impacting the set of internal and external factors that define the human attributes of customers and users allows us to generate better brand attraction strategies.
According to Stephen Sampson, we work with the concepts of physicality, intellectuality, sociability, emotionality, personality, and morality to bring a human character to business relationships generated in the digital world.
E-Business / E - Commerce
Sale of Online Services
Branding
Human-centered brand positioning
Social Media.
Digital Communication Channels
Inbound Marketing
Relevant, creative and disruptive content
CENTRICITY
Human
Our focus is on transforming human relationships, forging trusting interactions through a more direct connection based on the emotional and functional needs of our customers and users. Our primary input is their intangible desires, preferences, aspirations, interests, tastes, and behaviors, with the goal of influencing and impacting their purchasing decisions.
To Reflect
“Marketing is no longer a matter of what you know how to produce, but rather what stories you know how to tell.”
Seth Godin